As with every other year, 2024 brought along a unique set of challenges which we all had to overcome, together. But despite this challenging environment, we accomplished many great things, including upholding our mission: to protect our customers.

Let’s take a moment to review some major achievements in 2024:

• Nearly 10,000 individuals were insured.
• Brought in $12.2 million in life premium.
• Increased average life premium to $1,213 due to a continued focus and adoption of fully underwritten term and UL products.

These are more than just numbers – they represent the families we have helped protect. Because of your dedication and hard work, these families can now rest assured they are protected in case the unexpected happens.

As I reflect on this, I want to personally thank you for your support last year, for your business and, most importantly, for the wonderful things you did to help us serve those families. Our partnership saw exciting launches in 2024, including a continued focus on improving processes and reducing cycle times:

• Enhanced PLUS and Instant Issue Velocity new business capabilities.
• Continued our National Day of Life call-a-thon tradition during Life Insurance Awareness Month and expanded to Insure Your Love Month. A special thank you to Chris Capone, our Manager Ambassadors, and the rest of the Comparion leadership team for their partnership and support of these initiatives.
• Made several product enhancements to maintain competitiveness, including the nationwide launch of the Conversion Choice^SM rider with ExtendCare^SM that can be added to new Protective^® Classic Choice term policies. A rider in which we saw nearly 40% adoption by end of December.
• Celebrated the Life Summer Sales event in Stowe, VT! Once again, congratulations and thanks to everyone who participated in the 2024 Life Summer Sales contest. You elevated your business while protecting your customers in new ways.

Seeing the hard work and accomplishments we’ve made this past year makes me excited about what we can do in 2025. Keep these achievements in mind in the new year and identify ways to actively aspire for better. Thank you!