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A smiling mother, father and their two children.
A smiling mother, father and their two children.
Protection your clients can count on
Protecting what matters most means understanding someone's unique needs and tailoring solutions to meet their goals. That's what we do for financial professionals and their clients every day — helping more people achieve the reliable protection they deserve through life insurance.

Explore our different protection product types

Whether their priority is to protect their family’s financial future, fund a future goal or leave a legacy, our portfolio of life insurance solutions can meet your clients’ needs. Learn more about the types of products we offer:
Deliver protection that fits clients' lives and budgets with term life insurance. Discover how our simple solutions can help you offer predictable premiums and tailored coverage.
Prepare clients for a lifetime of protection, even when goals change. See how our flexible universal life insurance solutions can help meet clients' needs now and down the road.
Support clients' needs for growth and security with indexed universal life insurance (IUL). Find out how our IUL helps meet accumulation goals with guaranteed protection.
Offer permanent protection that fits lower coverage needs. See how our whole life insurance solution puts the right amount of death benefit coverage in place as soon as the policy is placed.

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Financial professional explaining the basics of life insurance to his clients
Understanding the basics of life insurance
A financial professional using a tablet to see how to submit life insurance business with Protective.
Everything you need to submit life business with us
Couple laughing with their kids while knowing their family is protected by life insurance.
Why life insurance protects what matters to your clients
We’re here for you
We’re ready to help you deliver the protection and security your clients deserve. Reach out to us anytime for questions and support, and we’ll get in touch with you as soon as possible.
*The built-in lapse protection, automatically included on each policy, can guarantee death benefit coverage up to the lifetime of the insured based on the premiums paid and the formulas described in the Lapse Protection Endorsement. As long as the Lapse Protection Account value equals or exceeds policy debt, then the policy is guaranteed not to lapse. The lapse protection guarantees the policy death benefit only, not the cash surrender value.

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